Noisy restaurants are a major turn off for older diners. Nearly two thirds say they would actively steer clear of loud venues.
A recent survey by the Australian hearing care provider, HEARINGLife, concluded that 64% of over 55-year-olds would avoid eating at a restaurant if the music or background noise was too loud.
Although excessive noise is frequently listed ahead of price or poor service as the top complaint of diners, less than a third of those surveyed by HEARINGLife said they had ever asked to have the music turned down.
So are restaurateurs getting the message that loud venues are a big turn off for the over 55s, one of society’s most economically influential groups?